Promotion Strategies HW #2

This class is called “promotional strategies”, so please write the paper that contains some terms related to this subject.

Find a movie that you have already watched and enjoyed. Watch it again, but this time, make a list of all of the product placements in the file. Identify if each was a prominent placement, if the actor used the brand, or if it was just in the background. When you finish, identify and discuss the product placements that were the most effective and those that were the least effective. What made the placement effective? What made it ineffective?

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